You ever get bogged down with so many ideas that you just don’t know where to start? And because you don’t know where to start you fail to start anywhere. That is sort of where I have been drifting as of late. I am wanting to expand my crochet business, and I am wanting to sell other hand-made crafts, and I want to monetize this blog and make this a business. The ideas are just overfilling my little head and it is quite overwhelming. If this has ever happened to you, there are a few things to keep in mind.
- Take things slowly. I made the mistake of trying to grow my crochet business too quickly, got overwhelmed, and had to take it back a couple of notches. If you grow slow enough, you will grow as an entrepreneur as your business is growing, you won’t feel overwhelmed, and you will be ready for the challenges as they come up.
- Know what is already on the table. While I do have a catrillion different ideas for growth, I can’t handle it right now. My plate is just about as full as it can get. Always keep tabs on your current responsibilities and obligations and don’t create more than you can handle.
- Write everything down. Even if you have no plan to act on the ideas, write them down so we here so that when you are ready, you won’t have forgotten. Plus, if you write them down and come back to them in a month or two, maybe you will see in a different light how it was a really bad idea, or even an excellent idea that you can’t afford to not do.
- Take your time. Sometimes what seems like a really good idea one day, will be realized as a really bad idea the next day. Never rush into a drastically new idea without dwelling on it for a little bit of time. Could very well save you a lot of hassle and emotional distress. Weigh the pros and the cons and make sure it will be worth your time effort and resources before jumping in gung ho.
- Write out an executional plan for these new ideas. Work in some mini goals to get accomplished before making it available to your customers. First of all, do some research to make sure that there is a marketing need for any new product. Then, scope out any possible competition. Once you decide on which new product you are going to be marketing, work up some examples (either in size, or color, show off any available options). Get the product squared away. Let your customers know that there is a new product coming out, post some teasers when available.
It’s great to have new ideas, it keeps your business fresh, and exciting, and customers come back eager to see what else is going to be offered. I do not think that you should stray too far off of your niche, however. Try to keep things organized and as together as possible. Don’t ever just rush into new ideas, you might look back later and think “wow, that was a waste of time, energy, and resources”. If you get excited about these new products (as you should if you are going to be selling them), show that excitement and get your customers excited too! It might just increase some sales 🙂
- Red Ten NYC’s Three-Step Formula to Small Business Growth in 2013 (prweb.com)
- 10 Content Marketing Challenges (And How Small Businesses Can Overcome Them) (blogs.constantcontact.com)
- Hope is not a plan……. (sharnenterprisesinc.wordpress.com)
- From Idea to Startup (under30ceo.com)
- Make 2013 Your Best Business Year Ever! (uppertampabaychamber.wordpress.com)